I think this advertisement is an effective source of attractiveness. It uses light, glowing colors to make the ad more majestic in appealing to the viewer. The two people in the ad are also attractive people which appeals to the eye and suggests how beautiful the fragrance is, but also, how beautiful you can be wearing this perfume. The female is also an actress; therefore, if you like Megan Fox, you should get the perfume. People are typically more responsive to things that are lighter in color and appeal to the eye. They also like things that are pretty and make them feel pretty, so this ad covers both bases.
https://www.pinterest.com/pin/275071489712803841/?lp=true
This is an example of a non-credible source. The message here is to be negative towards the use of tobacco cigarettes by associating it with a terrible event in history. However, this doesn’t give much information within an ad that would make it credible. This isn’t reliable, may contain bias, and has no expert advice. I find it slightly offensive and a touchy subject. I don’t believe this is the best way to represent non-smoking.
This is a credible source for an advertisement against texting and driving. At the bottom of the message there is a statistic of the number of crashes occurring due to texting and driving which is effective to the viewer. Seeing a large statistic doesn’t make the viewer feel comfortable. The ad also appeals to emotion. The ad infers that you texting and driving can distract you from the road and result in you hitting a kid. This can be disturbing to the viewer but also more effective because no one wants to see a child hurt.