Travel Brochure

You will complete a travel brochure to advertise Jamaica to those potentially interested in visiting the country. You should include the major cities, sites, demographics, culture and religious interest of the people. Your brochure must be a tri-fold and you will be graded on content and creativity. You can use text on Jamaica as well as the videos and books listed under resources in your syllabus. The key to a great brochure is facts and graphics. Make sure you creative and do enough research to provide travelers with accurate information.

 

Student Outcomes 4 3 2 1
Content – Accuracy All facts in the brochure are accurate. 99-90% of the facts in the brochure are accurate. 89-80% of the facts in the brochure are accurate. Fewer than 80% of the facts in the brochure are accurate.
Attractiveness & Organization The brochure has exceptionally attractive formatting and well-organized information. The brochure has attractive formatting and well-organized information. The brochure has well-organized information. The brochure\’s formatting and organization of material are confusing to the reader.
Graphics/Pictures Graphics go well with the text and there is a good mix of text and graphics. Graphics go well with the text, but there are so many that they distract from the text. Graphics go well with the text, but there are too few and the brochure seems “text-heavy”. Graphics do not go with the accompanying text or appear to be randomly chosen.
Sources Careful and accurate records are kept to document the source of 95-100% of the facts and graphics in the brochure. Careful and accurate records are kept to document the source of 94-85% of the facts and graphics in the brochure. Careful and accurate records are kept to document the source of 84-75% of the facts and graphics in the brochure. Sources are not documented accurately or are not kept on many facts and graphics.
Spelling & Proofreading No spelling errors remain after one person other than the typist reads and corrects the brochure. No more than 1 spelling error remains after one person other than the typist reads and corrects the brochure. No more than 3 spelling errors remain after one person other than the typist reads and corrects the brochure. Several spelling errors in the brochure.
Writing – Grammar There are no grammatical mistakes in the brochure. There are no grammatical mistakes in the brochure after feedback from an adult. There are 1-2 grammatical mistakes in the brochure even after feedback from an adult. There are several grammatical mistakes in the brochure even after feedback from an adult.