Jaira Wiley

I have gained so much insight in this Sport and Strategic Communication class pertaining to the growth of sport media throughout the years as well as the various forms that are used to reach different audiences. Sport media has increased its efficiency by providing people with news at a faster rate and making it easily …

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My Penpal Mikayla is big on giving back to her community, and just recently held a Community Day with the help of her alma mater Hampton University. She has used her influence to help those around her which is why a “Youth Fest” at Hampton University would be another fun event that she could help …

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Colin Kaepernick is a popular former NFL athlete that was blackballed because of his decision to take a stand against police brutality with the heinous murder of George Floyd; by kneeling during the national anthem. Within a matter of seconds after his peaceful protest, he was hit with so much backlash. Although many people understood …

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This infographic displays Mikayla Sayle’s journey through sports. She spent her basketball career at Hampton University and was vital in their success during the 2014-2018 seasons. In 2015, the women’s basketball team won a Regular Season Conference Championship, and in 2017 the team competed in the MEAC Basketball Tournament Championship. After her basketball career, Sayle …

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The sport industry has found great ways to grow their audience through different media outlets that were not as popular in promoting sports five years ago. Television used to be one of the greatest ways to stay up to date with sports whether it was through shows like “Undisputed” or the news having sport topics …

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Social media has allowed the world of sports to develop at a quicker rate.  Television was once a popular way to show sport content and learn more about different organizations. Popular channels like ESPN catered to a wide variety of sport fans through its different shows and interviews on the platform. Social media is now …

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 I was a student-athlete up until I started college. My love for sports was one of the reasons I played on the university’s Volleyball Club Team. It also helped me to stay active while working toward my undergraduate degree. Even though I have been ingrained in sports all my life, my social media does not …

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I was very interested in the connections that I knew I would be able to make from my Sport Communications assignment. I am currently a Student-Athlete Support Services Marketing Intern at Old Dominion University, and one of my roles is to create fun and informational content for our student-athletes. When I originally thought about the …

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My name is Jaira, and I am a graduate student majoring in sport management. I graduated in Fall 2022 with my undergraduate degree in marketing with a minor in management.  I plan to use my marketing and sport management degree to work in sports marketing with a professional sports organization. Sports have always been a …

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