You will discuss companies and organizations achieving operational excellence and customer intimacy using Enterprise Resource Planning (ERP) systems. Give examples of a company or organization using Enterprise Resource Planning (ERP) systems to achieve operational excellence and customer intimacy.
A prime example of a company that uses ERP systems successfully is Amazon. Amazon utilizes the ERP system SAP to improve efficiency in operations and automation. SAP’s capabilities in tracking assets such as accounting and sales allow Amazon to have better accuracy, improving its financial trajectory. By monitoring sales and customer data, Amazon can also better fine-tune the customer’s experience, leading to more sales in the future.
The automation from Amazon’s ERP system supports managing tasks, inventory, orders, and Amazon’s increasing size to ensure continual growth. As orders for products are placed, the ERP system automatically routes and categorizes them according to priority level, and automatic messages are sent out to customers. Furthermore, when inventory of items becomes low, the ERP system also routes messages to vendors to resupply them, along with maintaining the information of all items. These sets of tasks are managed by the ERP system to maintain operations and cut out manual input. Through the use of bi-directional data, this allows ERP systems to provide a bridge to different systems, allowing for better efficiency. ERP systems also provide better service the more that a business scales, as the overall output becomes faster and higher quality. This use of ERP systems has allowed Amazon to be a significant power in the field of e-commerce.
https://changemanagementinsight.com/successful-erp-implementation-examples/